X, previously Twitter, gives paid users a new tab to highlight their posts.


A new “Highlights” page has been added to X, formerly known as Twitter, allowing premium users to showcase certain of their contributions.

The social network included information on the highlights feature to its Blue/ X Premium support website. The feature’s description read, “Feature your best posts by Highlighting those posts and they’ll appear on your profile in a dedicated tab.”

Some subscribers have been seeing the new ‘Highlights’ tab during the past few days, according to X. However, the corporation is now making the option available to all premium users, according to the updated support website.

Users of the platform already have the option to “pin” a tweet to their profile so that visitors see it first. But until now, it wasn’t possible to fit information into many tweets. The ‘Highlights’ tab may be helpful for an author to highlight their most well-liked pieces of writing or for an artist to highlight their creative output.

By tapping on the post’s three dots menu and then choosing the “Add/remove from Highlights” option, subscribers can add any of their posts to the Highlights page.

The business made TweetDeck a subscriber-only tool in addition to the new Highlights page in an effort to entice more users to pay for its premium service.

The firm has been experimenting with a number of growth techniques, including presenting community postings on the algorithmic “For You” timeline and offering subscribers a share of ad revenue. This week, X made a more contentious change by briefly delaying the opening of links to The New York Times, Threads, and Bluesky. It was unclear whether the delay in links opening was due to a purposeful adjustment or a bug.

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